North Carolina Student Success Center
The North Carolina Student Success Center (NC SSC) supports North Carolina’s 58 community colleges as they educate more than 700,000 students each year. The NC SSC provides services, training, and expertise that help colleges meet students’ academic needs, address challenges created by poverty, and institute changes to improve completion rates for their students. We developed a site architecture that helps visitors understand the NC SSC’s broad range of services and easily find the content they need. We then wrote and designed the site.
Guided Pathways Resource Center
We helped the American Association of Community Colleges (AACC) develop this website that supports colleges as they design and implement guided pathways. The site presents more than 300 resources that were authored or produced by a variety of organizations. The resources include training modules, tools, print materials, and examples from colleges. The site also features videos in which a range of people share their experiences and expertise. Perhaps most important, it includes videos of students explaining how pathways help them make informed educational choices and then stay on track.
National Center for Inquiry and Improvement
The National Center for Inquiry and Improvement (NCII) is a leader in helping community colleges implement authentic change so they can help more students attain their academic and life goals. NCII’s Attitude, Agency, and Intensive Implementation (A2I2) Cohort is a group of college that engages in deep-dive work on implementing guided pathways and student financial stability reforms. We crafted messaging for NCII, named the A2I2 Cohort, and developed the organization’s website.
BARR
BARR is a unique model that helps schools meet students’ academic, social, and emotional needs. The program works with a school’s existing structure and staffing. In addition to designing the organization’s logo, developing messages, and crafting its tagline, we developed a website that explains its a comprehensive model, which works with a school’s existing structure and staffing.
My School DC
My School DC is the common application and common lottery for all Washington, DC, traditional schools and charter schools. We named and branded the new entity and managed all aspects of communications in its first year. For the mobile-friendly website, we took the lead on writing, design, information flow, and front-end development — everything except programming the back end of the application, which the city’s IT department handled.
Double the Numbers
The Double the Numbers website was designed to (a) motivate DC students to care about going to college; and (b) provide a clear, specific roadmap for preparing for, applying to, and paying for college. (The now-disbanded Double the Numbers coalition included government, education, and community leaders dedicated to doubling the number of Washington, DC, 9th graders who graduated from college.) The site included an interactive quiz that asked students about the lifestyle they wanted — and then showed the DC jobs with salaries that could support that lifestyle as well as the education those jobs require. The site also features videos of DC students providing advice for their peers.
